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In the coming years we will face the changes deriving from a profound demographic transformation, linked to the increase in longevity and the opportunity to live in an increasingly multigenerational context. To reap its full potential, companies across industries will need to invest in inclusive, personalized, and multigenerational solutions. Financial institutions and banks, in particular, will be able to play a key role in supporting this evolution by strengthening the role of the saver.
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